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Ferrero Group

For a team of designers, it is a fantastic challenge to unite as one some of the world’s best-known brands like Tic Tac, Nutella, Raffaello, Ferrero and Kinder inside a unique space. The goal is to combine different marketing strategies, product awareness and brand image into a unique atmosphere incrementing the visibility for everyone. That means to offer the best orientation for every display, for every single wall unit, for every color and graphic pattern to create a unique atmosphere, a superb envelope for all. The challenge is to make the space extremely innovative, absolutely accessible as well as premium quality.

Food and Confectionery
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